Rules
that wilt the free market in British groceries
By
Barry Lynn
Perhaps
it is time to erect a new stone next to
Adam Smith's grave in Canongate Kirk, Edinburgh.
Not to commemorate Smith, whose greatest
monument is his masterwork, The Wealth of
Nations. Rather, to mark the demise of the
insitution Smith did so much to promote
- the free market.
If
you did not notice the free market's passing,
you were not alone. No television newscasts
bemoaned the fact. The notice was hidden
deep in a Competition Commission report
on monopolisation of the grocery market
by companies such as Tesco and Wal-Mart
subsidiary Asda. The inquiry does not wrap
up until November, but the recent interim
report set the tone.
According
to the section on the buying power of the
mega-retailers, old-fashioned supply and
demand has been supplanted by something
new. Prices today are "negotiated bilaterally"
by the giants. Instead of viewing activities
that put food on shelves as taking place
in a "market framework", we should
view them as taking place in something called
a "bargaining framework".
So
an idea that has shaped humansociety for
more than two centuries, an idea we must
credit not merely with much of our economic
wealth but our political well-being, is
interred under a mound of bureaucratic euphemism.
It
has become fashionable on both right and
left to shrug off the consolidation of power
by immense corporations over formerly free,
open markets. To many, the process seems
inevitable, decreed by technology, the price
of progress. The Keynesian economist John
Kenneth Galbraith expressed such thinking
in his book, American Capitalism, more than
50 years ago.
To
accept the inevitability of corporate control
over the British groceries market is, however,
to accept an old error - to lose sight of
the fact that humans manage different markets
in different ways to different ends.
Provision
of clean water, gas and electricity was
once organised in open markets, with many
companies. In most industrial nations, citizens
at the end of the 19th century - for reasons
ranging from safety to efficiency and social
equity - began to enclose such markets within
monopolised systems regulated in part by
government.
Production
of chemicals, metals and cars also once
took place in wide-open marketplaces. Then,
early in the 20th century, in part for reasons
of national security, citizens in industrial
nations accepted that greater scale might
make these activities more productive. The
result, at least in Britain and the US,
was a sort of hybrid market, with oligopolies
regulated by government and, thanks to enforcement
of anti-monopoly law, to some degree by
the market.
Grocery
markets, by contrast, until recently were
kept largely open and free, a place where
many small companies sold to a robust number
of retailers, where a citizen could set
up a new business with ease. This openness
remained true of retailing and trading generally.
Beginning in the early 1980s, however, the
radical retreat from enforcement of anti-monopoly
law cleared the way for a phenomenal concentration
of power. This monopolisation has benefited
society in one respect - the lower prices
achieved through top-down enforcement of
monocultural systemisation. But the achievement
shines less bright when we look at what
we sacrificed for these lower prices (which,
if past serves as guide, will prove evanescent
at best).
The
list includes such basic social goods as
the independence of the small entrepreneur,
in such forms as the self-supporting family
farm or family-owned retailer. It includes
innovation, measured by the individual citizen's
ability to bring a new idea to fellow citizens'
eyes. Then there is freedom of the worker,
measured by the number of potential bidders
for an individual's labour. And the political
life of the local community, measured by
the variety of actors who have a voice.
The
greatest loss is measured by the ability
of open marketplaces to deliver vital information
to society. After all, one of the market's
main functions is to help us adjust our
consumption, thinking and way of living
to the world's ever-changing realities.Let
us not blame these failures on the Competition
Commission. It is merely fulfilling its
mission to prevent harm to the "consumer".
Let us blame the politicians. First, for
their craven attempt to pass off a deeply
political decision as a technical issue
to be determined by "experts".
Second, for participating in the political
putsch signified by whittling the citizen
down to a mere "consumer". A panel
of bureaucrats is not the proper venue for
deciding whether to allow the enclosure
of any public commons, let alone one of
the most important. What role the marketplace
plays in a society cuts to the heart of
how a people organises itself.
Perhaps
the British people will elect to live in
"Tesco towns" and work for Tesco
wages and shop at Tesco for products that,
even if packaged ever more "creatively",
are in truth ever more monochromatically
Tesco. Or perhaps they will opt for the
far richer, woollier, vibrant, free and
politically and economically secure life
delivered by a market system that is truly
open.
The final decision to erect a tombstone
for the free market has not been made, yet.
It is up to the British people to make their
feelings known now.
The
writer is a senior fellow at the New America
Foundation
Copyright The Financial Times Limited 2007
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